Category

Business

Business

Putting your customers front and center – An interview with Matteo Penzo

If you enjoy this type of videos, subscribe to Riccardo Osti's channel in YouTubeToday we are joined by Matteo Penzo. Matteo is an entrepreneur and executive at global design and strategy firm frog. He has over 20 years of experience in helping clients execute and develop their vision across a wide variety of sectors. Matteo has a strong vision in the process of developing new products and services and guiding enterprises in this process. We…
Wonderflow
11/05/2020
Business

What’s the best way to analyze vast amounts of feedback?

It's never been easier to create data in an organization. At the same time, it's never been more challenging to create actionable insight from vast amounts of feedback. Data is a source of advantage. Knowing more about the customer can only help, right? Data can be held anywhere: in CS, Web stores, retail, and of course, externally by retail partners. On top of this, there is a vast amount of feedback generated by the customers—for…
Wonderflow
04/05/2020
BusinessHuman Resources

Video: Why HR management needs to change now

If you enjoy this type of videos, subscribe to Riccardo Osti's channel in YouTubeIn the past years, we have observed a rapid change in customer experience. Customers and their opinions have become increasingly valued by companies, that actively started gathering and analyzing feedback. As a consequence, tools like the Wonderboard have become essential for organizations that want to extract actionable insights from customer feedback. However, the importance that was given to the customer experience was…
Wonderflow
01/05/2020
BusinessHuman Resources

How to prioritize your employees during times of crisis

In unprecedented times of crisis, your employees must be your priority.  The significant challenges brought by this crisis are new for everyone. Governments, institutions, and companies are all facing exceptional issues. In particular, organizations are focusing on their business continuity. However, companies are made of individuals, and their well-being cannot be ignored. In these times, employees’ pre-existing work-related stress is combined with the additional stress brought by the crisis, and this might be negatively affecting…
Wonderflow
01/05/2020
Business

Video: Why you need to invest as much as possible in digital today?

If you enjoy this type of videos, subscribe to Riccardo Osti's channel in YouTubeIn the last weeks, we have seen so many memes about work from home, the whole COVID-19 situation as well as some related to business. One of them caught our attention, and we are republishing right here: It says: who led the digital transformation of your company? And while we would normally respond that it’s the management, the right answer today is…
Wonderflow
22/04/2020
Business

The importance of VoC analytics

Most enterprises have realised that it's impossible to do business in today’s landscape without listening to the customer. Many are taking the step further and closing the loop by ensuring the response to what customers say is effective and meaningful. Capturing expectations, aversions, and preferences is tricky but with discipline and focus is technically achievable. However, as consumer behavior and habits evolve, the ability to listen and act on what you learn must evolve as…
Wonderflow
09/04/2020
Business

Video: The best ways to collect customer feedback from digital sources

If you enjoy this type of videos, subscribe to Riccardo Osti's channel in YouTube The abundance of data on digital sources One of the main challenges that brands face today is related to the abundance of data. Normally, the term “abundance” is connected to something positive, and in fact, when we think about Big-data, we hardly perceive this as something challenging. The truth is that many companies struggle with the abundance of data on digital…
Wonderflow
09/04/2020
Business

Video: Why do you need to reduce the number of questions in surveys to ONE?

If you enjoy this type of videos, subscribe to Riccardo Osti's channel in YouTube Sending surveys is an outdated method of customer feedback collection In the last weeks, we’ve been home more than usual, more people started to communicate through digital sources, and more brands did the same. Having more interactions with customers equals more opportunities to collect feedback from them, and hopefully, make the best use of this feedback to design better experiences. Unfortunately,…
Wonderflow
02/04/2020
Business

Video: How to grow your business online during the Coronavirus crisis

The importance of online reviews We are facing an unprecedented situation and, in several countries, governments have already taken drastic measures to reduce the spread of the virus, and more will probably come. One of the situations we have seen, and that we will see more often in the near future, is the so-called lockdown, or semi lockdown, where citizens are asked to stay home and go out only for important reasons. It goes without saying…
Wonderflow
26/03/2020
Business

The role of AI in CX in 2020

2020 could be the year AI takes the world by storm. Large and small companies are adopting it, and both users and customers see this technology's potential. One respected forecast expects as much as many as 95% of all customer interactions will be through channels supported by artificial intelligence (AI) by 2025. Many see it as chatbots and virtual assistants, but it's far more: AI transforms the engine of the whole company. The vast majority…
Wonderflow
24/03/2020

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