Thinking about the customers 24/7 might sound easy, but many brands are still lacking customer-centricity. Start refining your Voice of the Customer (VoC) strategy by discovering what VoC really means, why it matters more now, and 3 key ways to manage successful VoC programs. (Your brand offerings) (+) (A market’s needs) = Successful Brand That’s the simple formula it takes for businesses today to grow. Or, as Aberdeen Strategy Research spelled out, A +…
Wonderflow15/07/2021